clay.com
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What is Clay?
Clay combines data from dozens of external sources with AI to automatically research and enrich a list of sales leads, then draft personalized outbound messages based on each lead's specific context, cutting manual prospecting research time.
Key features
- Enriches lead lists from 50+ external data sources
- AI-drafted, personalized outbound messages per lead
- Combines data enrichment and outreach in one workflow
- Waterfall enrichment to fill gaps across data providers
Pricing
PaidPaid plans from around $149/mo
Verify on the official pricing page →Clay use cases
- 1Automatically research and enrich a list of sales prospects
- 2Draft personalized cold outreach at scale
- 3Combine multiple data sources into one clean lead list
- 4Reduce manual research time in outbound sales prospecting
Who is Clay for?
Sales development reps (SDRs)Growth & demand-gen teamsB2B sales teams
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