hotjar.com
web
What is Hotjar?
Hotjar records heatmaps and session recordings of how visitors actually use a website, with AI features that summarize survey responses and highlight patterns across many recorded sessions automatically.
Key features
- Heatmaps showing where visitors click and scroll
- Session recordings of real visitor behavior
- AI-summarized open-ended survey and feedback responses
- Funnel and conversion analysis tools
Pricing
FreemiumFreemium — paid plans from around $32/mo
Verify on the official pricing page →Hotjar use cases
- 1See where visitors actually click and scroll on a page
- 2Watch a recorded session to understand a confusing user flow
- 3Get an AI summary of open-ended survey feedback
- 4Identify where visitors drop off in a conversion funnel
Who is Hotjar for?
UX designersProduct managersConversion rate optimization specialists
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